Khaadi is a multinational Pakistani clothing fashion brand founded by Shamoon Sultan. It specializes in hand-woven technique products, specially a wide clothing range for women in Prét wear. It also provides unstitched lawn, childrens clothing, shoes, bags, jewelry and a clothing range for mens wear.
Khaadi defines its lines as Concepts and initially had Prêt (Ready-to-Wear), Unstitched (Fabric) and Man (Eastern Wear). Over the years, Khaadi has introduced a number of new Concepts including Khaas (featuring exclusive and limited-edition pieces), Kids (for 2-12 year old), Accessories (jewelry, stoles and handbags) and Home (featuring furniture, bedding and bath items).
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